Some slides seemed overworked and lacking space and balance in content to allow for less confusion for where and what to needs to be read. Over representation of facts in some areas. One style should be chosen in this topic interest, too many options. Type could be smaller in locations where content is not as important. Placement needs more cohesiveness and hue colors chosen where used to well but placement made content distracting.
Great comments, Nickoia. I agree with all of them and will elaborate on them a bit more below.
I like the way how the topic overlaying on the picture in the first slide, a very nice cover! The icons and pictures are very well represented, and the types of venders are very clear in slide 3. However, I think the number here should be emphasized more, it might be overlooked in white. I also like the sketches and the process you organize the map!
The slides neatly narrate the information and the path taken on the field to collect the data. The title slide shows a balance of the title and a picture of street vendor. The transparent red background of the text makes the text stand out without stealing too much of the attention. The white font makes the title equally stand out as the photo itself, making it easy on the eyes. The simple map of the path taken for collecting the quantitative data acts as a nice background to show the location. It was interesting to look at the slides and look at the notes, it was very informative to see the tally of different street vendors encountered. These data are generally difficult to find since food vendors are often changing locations. I am interested to see these vendors placed on a map and see their proximity to one another. I would also like to see these data as charts to convey a stronger statement.
Issa, this is a fun and interesting start.Content is all very clear and coherent here, though the style of presentation is a bit overwhelming visually. More notes on that below.
Nice, clear title slide. As your narrative progresses, try to figure out more of a premise that can frame your title–right now, it’s just a label.
My notes are primarily on style:
+ As Nickoia notes, Slides 2 and 3 are very busy. There’s a lot going on in the base images, and then you’ve layered more imagery and text on top. In addition, allowing images to press up against each other’s edges creates visual tension, draws especial attention to these lines of abutment, and distracts from the content of the photos. This is not to say that it should never happen, but when your intent is to make things feel more comprehensible and less confusing, it’s a good idea to formulate design strategies that are cleaner and simpler. Try keeping more elements separate:
–> On Slide 2, it’s great that you’ve filled the entire slide with the map.
–> Try making the box behind your ‘Data Collection Route’ label 100% black–it will read easier as a separate element.
–> You don’t need the Census Tracts map yet, since you aren’t presenting any census data. But if you did keep this map, you might try to give it an extra-thick white stroke, to make clear that it is a separate element from the background map.
–> If you were to keep the Census Tract map, there is no need for your caption. All that would be necessary is a label that says ‘Census Tracts’, maybe also on a black bar inside the inset map.
–> On Slide 3, you establish a 2×3 grid. If this is something you want to use, think about how you might apply the same grid on all your slides. You might then be able to scale your label on Slide 2 to fit inside the first column of your 3-column grid, and, if you were to keep the inset map, it could fit inside the third column.
–> On Slide 3: some consistent gutters between each of your squares would help them read more clearly as six separate elements.
–> These six vendor types are six of a kind. So keep your formatting as consistent as possible from one to the next–the thing that should be changing is the content, not the format. Right now, the labels and the other annotations are in different places from one square to the next, and the blue overlays seem to suggest different content for these squares. Keep things simple and consistent.
–> The count charts are very nice, but they are too fine-grained of information to run on top of busy photographs like these–it’s just not possible to read them fully. You could run a 100% black background behind them to separate them and make them more legible, but then you’d be covering up most of some of these photos. I’m just not sure they belong on the same slide with these photos. I think they would be clearer on another slide (and this is part of Assignment 2 anyway, so you have a chance now to investigate alternate ways of representing this information).
+ Don’t squeeze your photos out of proportion. The shoeshine photo is the most obvious here, but it seems you might have done it on others, too. Keep everything at realistic proportions. Change your crop if you have to.
+ The leading between your lines of text on Slide 3 is a little big. Consider decreasing the space between lines.
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